Ever wanted to venture into the role of an analyst, marketing expert and embark upon a journey to find real-life solutions to problems faced by firms in the social sector? Imperium, the mega-management cum flagship, case study based event provides such a platform to exhibit your skills in the various management domains.
Team Size : Each team shall consist of 3-4 participants. Cross college teams are allowed.
Online Qualifier Round - Elimination based.
Solve a small caselet provided and present a strategic growth plan for the organization in the case study provided to the participants.
The top 10-12 teams will qualify for the on-campus rounds.
Based on a problem statement provided by the organization, the participants have to present the strategic analysis of its current position and present an outline for the HRM strategy that the firm should follow. In the subsequent rounds, they would have to brainstorm about marketing strategies as well and come up with a complete business strategy in the final round. Participants will be tested on their creativity and ingenuity, as they compete to create the best business solution for a real organization.